Running head: PROPOSAL ASSIGNMENT 1 Proposal Assignment Name Course Tutor Date of submission PROPOSAL ASSIGNMENT 2 Proposal Assignment Apple is a world leader in the field of electronics and other related services. The company has managed to maintain its position in the market through effective production management and innovation all of which have played a key role in maintaining the relevance of the company. one of the activities that have helped Apple to maintain costs over the years has been outsourcing of its production. The design of its devices including the iPhone is made in California but the manufacturing takes place in countries such as China, Korea, and Taiwan. This move has been influential in the company’s performance as it determines the cost and time spent in assembling resources and manufacturing their products. For this project, I would like to analyze the benefits that Apple enjoys from outsourcing and also determine some of the challenges that the company has faced throughout years of outsourcing. To complete this project, I will perform extensive research on the outsourcing strategy that Apple utilizes. One particular source that would be useful in understanding the strategy that Apple utilizes is the Quantum strategy at apple inc. Organizational Dynamics by Heracleous. This source would be key in providing me with an insight into how this strategy suits the business goals and objects of Apple. Next, I will analyze different sources to determine how the concept of outsourcing has benefited and disadvantaged Apple in the global market. This would include an analysis of how perception from the public about this process has affected the sales o its products and also the challenges in oversight of this process. The sources that would provide crucial information in this part of the research are Concepts, benefits, and challenges by AlMarzouq, Zheng, Rong & Grover and Reap the fruit; contain the “bad apple” by Ndubisi and Umar. PROPOSAL ASSIGNMENT 3 I plan to argue that outsourcing is an excellent strategy for any company that plans to dominate the global market. Based on this argument, I would then propose how small companies can implement outsourcing for maximum benefits and also how to overcome challenges. PROPOSAL ASSIGNMENT 4 Working Bibliography AlMarzouq, M., Zheng, L., Rong, G., & Grover, V. (2005). Open source: Concepts, benefits, and challenges. Communications of the Association for Information Systems, 16(1), 37. Heracleous, L. (2013). Quantum strategy at apple inc. Organizational Dynamics, 42(2), 92-99. Lo, C. P. (2011). Global outsourcing or foreign direct investment: Why apple chose outsourcing for the iPod. Japan and the world economy, 23(3), 163-169. Ndubisi, N. O., & Umar, S. (2018). Outsourcing: Reap the fruit; contain the “bad apple”. Journal of Business Strategy. Montgomerie, J., & Roscoe, S. (2013, December). Owning the consumer—Getting to the core of the Apple business model. In Accounting Forum (Vol. 37, No. 4, pp. 290-299). No longer published by Elsevier. Urakami, K. (2012). Outsourcing and corporate social responsibility: Apple in China. …
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